Relational selling is so important, and a much better method than transactional selling. Selling in this way feels much less sleazy and is more effective. I’m going to teach you what the difference is, why relational selling is so important, and how to do it!
Don’t make the mistake of skimming over the last few months of the year and only looking forward to January. After all, it’s just another month, and there is so much still possible in Q4! I’m going to debunk the common lies business owners tell themselves as the year comes to a close and help you finish the year strong, even with a busy holiday schedule.
Recently I posted in my Facebook group asking for feedback about what people would like to learn from me. This was fun and insightful, and saved me a ton of wasted work hours. One of the things people asked for help with is content planning. I’m excited to help you with some great tips on how to create killer content for your audience!
Fear of rejection is holding back waaaay too many women in business. Perhaps you’re even struggling with this right now. I guarantee you aren’t alone in your frustration. But a fear of hearing “no” to your offer could be keeping you from achieving your goals. I’m going to give you some tips to get over that fear.
Much like yoga, roller skating, or applying perfectly winged eyeliner, selling is a learned skill. But too often our idea of selling is tainted by those who do it in a way that doesn’t feel right to us. It feels aggressive, “pushy” or just plain tacky and impersonal. There are easy-to-learn techniques and skills to close more sales with confidence, and without feeling super “salesy.” I’m going to teach you my top 5 tips for selling success!
“I hate selling! It just feels so sleazy! I don’t want to force someone to spend money with me.” Does this sound familiar? Have you ever said something like this? If so, you are not alone! In my over 20 years of sales experience, I had to teach people how to sell. Nearly everyone felt like they could never be good at sales. But then I taught them how, and they were blown away at how easy and fun it could be. I’m going to share some tips to help you with this as well!
It may not seem like a big deal, but how your new or potential clients interact with you initially will make a big impact later on. The initial feelings you get from a business translate to how much money you’ll spend there, how often you’ll want to return, and how likely you’ll be to recommend them to a friend. So if you aren’t “wowing” your clients in the first few minutes, you are leaving money on the table. And we certainly don’t want that! So I’m sharing some easy suggestions with you to make a great first impression in your business!
Customer experience? What the heck is that? Is that like customer service? Well, yes, and no. It’s service, but it’s more than that. And it can make you more money if you do it right. It can also keep clients away if you do it wrong. Don’t worry though! I absolutely love helping people with their customer experience plans and I’m going to give you tips on creating a great one.
The Black Friday and Cyber Monday hype can make you feel compelled to offer some sort of deal, but maybe you just aren’t sure what to offer. After all, you need to make money, too! So...how can we not “give away the farm” and still have a successful boost in sales? Glad you asked! I’m sharing my tips for deciding on a promo that’s right for you!
We have to make sure every single customer feels wanted, regardless of how much they might spend in that moment. One day a customer could spend nothing, or a small amount, but if they feel welcome and wanted they are likely to return to spend more on a future visit. I share with you my own experience on the customer side of a shopping trip and how vastly different buying patterns can be based on how the salesperson makes the customer or client feel.
Whether you love it, hate it, or are somewhere in between, you’ve heard about it and know it’s kind of a big deal. It’s Starbucks’s Pumpkin Spice Latte. They have created a drink that not only boosts their sales and gets people talking, but they’ve created so much hype that it’s spilled over into other industries completely unrelated to food/beverages. So what could hype do for you? How could you incorporate it into your business? How could you get more people talking about you?