How To Make A Great First Impression With Clients

It may not seem like a big deal, but how your new or potential clients interact with you initially will make a big impact later on. The initial feelings you get from a business translate to how much money you’ll spend there, how often you’ll want to return, and how likely you’ll be to recommend them to a friend. So if you aren’t “wowing” your clients in the first few minutes, you are leaving money on the table. And we certainly don’t want that! So I’m sharing some easy suggestions with you to make a great first impression in your business!

How to Offer Promos Without Going Broke

The Black Friday and Cyber Monday hype can make you feel compelled to offer some sort of deal, but maybe you just aren’t sure what to offer. After all, you need to make money, too! So...how can we not “give away the farm” and still have a successful boost in sales? Glad you asked! I’m sharing my tips for deciding on a promo that’s right for you!

A Tale of Two Shoe Stores

We have to make sure every single customer feels wanted, regardless of how much they might spend in that moment. One day a customer could spend nothing, or a small amount, but if they feel welcome and wanted they are likely to return to spend more on a future visit. I share with you my own experience on the customer side of a shopping trip and how vastly different buying patterns can be based on how the salesperson makes the customer or client feel.