Posts tagged Pumpkin Spice Latte
How Hype Can Help Your Business

Whether you love it, hate it, or are somewhere in between, you’ve heard about it and know it’s kind of a big deal. It’s Starbucks’s Pumpkin Spice Latte. They have created a drink that not only boosts their sales and gets people talking, but they’ve created so much hype that it’s spilled over into other industries completely unrelated to food/beverages. So what could hype do for you? How could you incorporate it into your business? How could you get more people talking about you?

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