“I wish I didn’t feel like I was playing catch-up in my business every single week.”

“Sometimes I feel like an idiot for even trying to have this business. It’s so stressful!”

“If I don’t start making more money, I’ll need to call it quits.”

“I know I need to be selling more, but I’m afraid of coming across as pushy.”

“Nobody in my life understands my business. Sometimes I just wish I had people who I could talk to or ask for advice.”

“I’m so freaking confused about what I should be doing. I’m overwhelmed with options and feel like I’m wasting money and time.”

Sound familiar?

What if it didn’t have to be this way though?

What if you could sell comfortably without feeling like you’re constantly hustling to make money?

What if you had a community of women who could help you feel less alone?

What if you knew exactly what you wanted to offer so when you got on sales calls you had a clear goal in mind?

What if you had a clear marketing plan in place so you knew what to focus on every week in your business?

What if you felt confident in your business, instead of feeling like a perpetual imposter?

This will be your new reality when you join the Success Squad!


One of the best, and fastest, ways to regain control of your business, and reach your goals, is to get expert help. We aren’t meant to do it all alone, nor should we!

Not all help is created equal though, and no matter how skilled you are at what you do or what you create, you have to sell it. And you have to get really comfortable sharing it with others.

That’s why you need a squad! But not just any squad…a Success Squad!

The Success Squad is a powerful, sales-focused, three-month program where you gain access to a private, online community with other highly-motivated female entrepreneurs.

  • It’s a space to create exciting dreams for your business, and receive both the practical strategy and community support to work toward them in a big way.

  • It’s an opportunity to let your guard down and network with your peers. You’ll realize you aren’t alone in your frustrations and that you can lend your own knowledge and experience to helping others too!

  • It’s a way to start building momentum toward your goals with an expert by your side. I’ll be there to keep you focused and accountable, while also cheering you on.

And the best part?? We focus on ways to actually bring more money back into your business in less time, and without the “hustle hamster wheel.” Plus, you don’t ever have to be that “pushy” sales lady!

Because if there’s one thing I know…it’s how to sell in a way that doesn’t suck! And you’re going to learn it and love it.

image1 (1).jpeg

More than doubled her sales, grew her IG presence by 20% & gained the confidence to show up bigger and get noticed!

“My goals for Q4 were to develop connections, gain confidence, and maintain a flexible lifestyle for my family and growth (personally and professionally).

The Success Squad helped provide accountability, encouragement, and the community that I had been missing all year.

Having people that I could bounce ideas off of, get insight on business tools, and connect with on a weekly, and often daily basis, was extremely beneficial.

Thank you Erika for being an incredible mentor and now friend! I owe so much of this growth to you!

-Christy Roushey, The House of Roushey


$1,000 in sales in just 4 days while hanging out at home!

"Working with Erika in the Success Squad has been a fantastic experience for my business. Having only been in business for 6 months, I’m still working to establish goals and processes that work well. Erika has been able to help me break down my goals into smaller, actionable steps.

I look forward to the Success Squad team calls — even though our businesses are diverse, it’s amazing to discover the strategies that are common to all of us."

-Amanda Guarniere, The Resume Rx


 When you become a member of the Success Squad you’re going to get claritycommunity, and confidence.

Clarity- Get clarity around your vision and goals, and a plan to achieve them.

  • We create goals around what you truly desire for your life and your business, not just what society says you should want. 

  • We work together to craft a plan to achieve those goals without sacrificing your core values, or making you feel more “busy.”

Community- Get a group of women who encourage, support, and assist each other.

  • The Success Squad is kept to an intimate number of women so everyone feels heard and supported.

  • Network with your new Squad members, bounce ideas off of them, and lend your own valuable knowledge & experience to help them succeed too. 

Confidence- Get confidence around your business, your offerings, and sales conversations.

  • You’ll get the crucial help to uncover the mindset blocks that are holding you back, and keeping you from reaching your goals. 

  • We work together to craft pricing you can feel aligned with and you’ll learn to sell in a way that feels great, so you can show up confidently every single day.

So if you are:

-Ready to get real help in your business, instead of just downloading freebie after freebie, or signing up for webinars that rarely get watched…

-Ready to stop making excuses and really work on the things that are keeping you stuck when it comes to making more money…

-Ready to take control over your weeks and days and actually feel excited to show up in your business…

-Ready to invest a small amount of time and money now to get huge returns going forward… 

Then you’re going to LOVE the Success Squad!

Headshots 2018.jpg

Finished the year stronger than she planned & made new connections!

I am finishing the 4th quarter stronger and better than I had originally planned. The Squad is keeping me focused on getting the work done and being accountable. It’s also setting me up to continue setting goals and keeping myself accountable for the next quarter.

What’s even better is the support; support from Erika and from the other people who are in the Squad. It’s getting to know what others are doing and what challenges they are going through, I am not alone!

The one on one conversations with Erika are SO helpful. I love to join the webinars and watch the Facebook videos to see what she is sharing. She has great ideas and thoughts to share with you!

I would definitely recommend the Success Squad to anyone who wants to learn to “sell in a way that doesn’t suck.” You’ll learn in a great way how YOU can sell and have fun!!

-Colleen Parisi, A Walk in the Park with Colleen

ClickMeImage (1).png

So why should you invest in me?

Because I make selling simple and fun, and if you can’t sell, you can’t succeed. End. Of. Story.

I’ve also been running profitable businesses and teaching others how to make more money for over 15 years. And I’ve done this in the three major retail sectors: multi-million dollar corporate retail, small business retail, and network marketing.

I’m great at teaching people just like you how to make more money without complex systems or sleazy sales tactics. After all, you didn’t start your business to annoy everyone or feel like you need a MBA to succeed. You can have a dream business without either of these, and it’s easier than you think. I don’t believe in high-pressure sales tactics (and I certainly don’t teach them!) so I’m not going to do that to you.

There are an infinite number of programs, products, and people to invest in, but everything you do in business will come back to sales. It doesn’t make sense to invest in an Instagram course if you can’t convert your followers into people who will pay you. It doesn’t make sense to run Facebook ads if you don’t have a clear strategy around what you’re selling. It doesn’t make sense to pay money each month for business tools you barely utilize because so-and-so said you needed them in some webinar.

This is what makes the Success Squad different. Because everything we work on comes back to you gaining the knowledge, skills, and tools to be stronger at selling.

No matter what trends come along in your industry, you’ll be successful if you know the foundational principals of business and selling.

And you’re going to get that from the Success Squad.




Gained the skills & confidence to grow her business with good boundaries!

“I absolutely love working with Erika!! Her down-to-Earth openness and honesty, positive energy and contagious smile eased the anxieties I had asking for help and guidance in my small business.

She has offered a fresh outlook and innovative ideas with attention to detail. I have observed Erika with other small business owners as well and she’s knowledgeable in all genres of the industry.

It’s fascinating how she is able to bring the most difficult hurdles all into perspective!! She helped guide me to fully understand the importance of setting boundaries and showed me the secrets to a successful business!!

I highly recommend this amazing opportunity to work with Erika. I’m looking forward to working with her more in 2019!!

-Jennifer Rhodes, Mind Body Soul Expo


 When you join the Squad you’ll get:

  • Three 45-minute, private strategy sessions with me. In our sessions we’ll focus on your most pressing business challenges. You’ll leave these calls with a strategy plan and next steps. You’ll know exactly what you need to do, and how to do it. You’ll receive a recording of the call and notes to refer back to as well. {$840 value}

  • Training from guest experts to learn important skills for all areas of your business. Selling is comprised of more than the actual sales conversations or sales pages. Get high-value training from other women who are experts in their fields. I’ve intentionally selected some of the best and brightest to give you no-nonsense advice so you can build a solid, strategic business. {$1,000+ value}

  • Six group coaching sessions to leverage the knowledge and experiences of your peers. You’ll get six one-hour sessions where we dive deep into various topics to get confidence and clarity around some of the key pillars to running a successful business. We’ll go into both strategy and mindset, because both are crucial to achieving and maintaining success. These sessions also provide an opportunity for you to get guidance from members of the Squad, and to help your peers as well. {$2,000+ value}

  • Access to both of my massively powerful, sales courses. Sell it, Sister! will give you a solid framework for clarifying your audience, attracting them to you, and figuring out where to spend your working hours to get the best return on investment for your time. Conversations that Convert will help you confidently convert your potential clients/customers into paying clients/customers. It will also guide you through handling objections, and you’ll be doing it all without being pushy or sleazy. In fact, you’re going to get raving fans who adore you and refer you to their friends. {$694 value}

  • Plus virtual coworking to provide intentional work time, accountability challenges to keep you on track, a private Facebook community group to network with your peers, email/Voxer support from me, and more!

When you add it all up, the value of the Success Squad exceeds $4,500! Most high-level mastermind programs like this start at $600+ per month. But I have intentionally created a space that is both well-worth the investment and accessible to more female entrepreneurs.

Why would I do this? Because I truly feel called to help the women who want to be helped, and are willing to invest in themselves.

This means you get three months of sales strategy and support in a collaborative community for just 3 monthly payments of $397, or $997 when you pay in full.

This is truly an amazing opportunity that can give you the help you desperately want and need, if you are willing to invest in it, show up for it, and do the work! If you can devote the next three months to getting expert help in your business, it’s going to make a massive difference the rest of the year.

Imagine how much further along you could be by April 2019 simply by taking action right now!

But also know that not taking advantage of this is a choice too. When I started my business I was smart enough to know it was new territory for me. I’d only ever sold products, which is different than selling myself! So before I had made a dime I hired my own business mentor with money I didn’t have. Why? Because I believed in myself and my business enough to get a running start to success.

You and your business are worth it. I want to see you succeed. I want you to feel joyful in your business. I want to have your own Squad. And not just any squad…a Success Squad!

Answers to Common Questions:

  • Squad runs January 1-March 31. If you join, you’ll be a member for all three months. This commitment will allow you to build momentum to see real change in your business.

  • Whether you sell a product or service, the Squad is perfect because it focuses on selling and business fundamentals. These are universal!

  • It doesn’t matter how long you’ve been in business or how much you’ve made. What matters is that you’re willing to make positive changes in your business and respect and root for your Squad sisters.


A clear revenue plan for her new business & the confidence to implement it.

This group has been invaluable as I officially launched my business!

Our calls have been wonderful. Conversations that Convert was quick to go through and had so much valuable content!

The feedback and different thought processes we all have has made the interaction valuable too.

Having a "theme" each week or two has helped me focus on something specific among all the other things that happen in a business.

I feel more confident in myself, more comfortable asking for my price, knowing that I don't need to know everything and having places to find resources.

-Jill Flinton, CPA